We work with today’s most ambitious brands to solve their toughest local briefs

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HOW DOES MUSIC SHAPE GENDER NORMS - AND DOES IT HAVE THE POWER TO CHANGE THEM?

HOW CAN ONE OF THE WORLD’S FAVOURITE OTT BRANDS UNDERSTAND WHAT ‘HIGH QUALITY CONTENT’ MEANS TO AUDIENCES?

HOW CAN SWIGGY TUNE INTO GEN ALPHA’S POV?

Brand Positioning

HOW CAN SWIGGY UNDERSTAND FUTURE TRENDS TO WATCH OUT FOR IN THESE FAST-CHANGING TIMES?

Brand Positioning

HOW DO SOCIAL NORMS SHAPE AND HOLD BACK YOUNG WOMEN ENTREPRENEURS IN INDIA?

HOW CAN META EMPOWER SMALL & MEDIUM BUSINESS OWNERS IN INDIA THROUGH ITS BUSINESS APP’S ADVERTISING FEATURES?

HOW CAN WHATSAPP’S GLOBAL LEADERSHIP TEAM GET AN IMMERSIVE UNDERSTANDING OF THEIR BIGGEST USER BASE IN THE WORLD?

WHAT CAN WHATSAPP LEARN FROM PAKISTANI SMALL BUSINESS OWNERS WHO ARE ADOPTING KEY BUSINESS FEATURES MORE THAN OTHERS?

Brand Positioning

HOW CAN WHATSAPP FINE TUNE ITS AI EXPERIENCE FOR INDIAN USERS?

Brand Positioning

CAN GAMING MAKE AN IMPACT ON GENDER EQUALITY IN CULTURES LIKE INDIA & NIGERIA?

HOW CAN GOOGLE HELP WOMEN IN INDIA OVERCOME THEIR BARRIERS TO USING AI TOOLS?

HOW CAN GEN ALPHA SHAPE THE FUTURE FOR L’OREAL?

Brand Positioning

India, Indonesia & Vietnam

HOW CAN A SUPER-PREMIUM RUM CAPTURE THE IMAGINATION OF INDIA’S YOUNG DRINKERS?

Brand Positioning

HOW CAN YOUTUBE SHORTS INSPIRE FIRST TIME CONTENT CREATORS IN INDIA?

HOW CAN AGODA OPTIMIZE ITS HOTEL PARTNER PLATFORM’S UX UI FOR ITS INDIAN USERS?

HOW CAN WHATSAPP WIDEN THE SOCIAL ROLE IT PLAYS IN PEOPLE’S LIVES?

HOW SHOULD A NEW SUPER PREMIUM GIN BRAND INSERT ITSELF INTO INDIA’S THRIVING GIN CULTURE?

Brand Positioning

HOW CAN FLIPKART STRENGTHEN ITS LOYALTY & MEMBERSHIP PROGRAMS AND OPTIMIZE ITS SUPERCOIN ZONE TO DO THIS?

HOW CAN WHATSAPP NUDGE INDIANS TO USE STICKERS AND MAKE THEIR MEDIA SHARING EXPERIENCE SEAMLESS?

HOW CAN SWIGGY WIN IN THE TIER 2 & 3 CITIES OF INDIA?

Brand Positioning

HOW CAN A RISING YOUNG PERSONAL FINANCE BRAND CREATE A PEOPLE-FIRST APP FOR ITS 100% DIGITAL HEALTH INSURANCE PRODUCT?

HOW CAN JIM BEAM ATTRACT YOUNG INDIAN DRINKERS WHO ARE SPOILT FOR CHOICE TODAY?

WHO SHOULD THE CHALO AIRPORT EXPRESS BUS SERVICE TARGET IN MUMBAI – AND HOW CAN IT DO SO MOST COMPELLINGLY?

Brand Positioning

HOW CAN SWIGGY INNOVATE TO STAY AHEAD OF THE GAME ACROSS ITS RANGE OF OFFERINGS?

HOW CAN COLGATE HELP THE FUTURE DENTISTS OF THE COUNTRY MAXIMISE THEIR POTENTIAL?

Brand Positioning

CAN YOUTUBE SHORTS FIND ITS PLACE IN A SEA OF SHORT FORM CONTENT APPS?

HOW CAN YOUTUBE SHORTS STAND OUT FOR ITS CREATORS AND VIEWERS?

HOW CAN WHATSAPP LEARN FROM OTHER PLATFORMS TO STRENGTHEN ITS STATUS FEATURE?

HOW CAN WHATSAPP CONVEY ITS COMMITMENT TO PRIVACY VIA ITS FEATURES?

CAN YOUTUBE APPEAL TO TV WATCHERS IN INDIA?

Brand Positioning

HOW CAN YOUTUBE CREATE ENGAGING PODCASTS FOR INDIAN LISTENERS TODAY?

Brand Positioning

HOW CAN GCPL RAPIDLY GET A SENSE OF WHAT RESONATES THE MOST WITH THEIR CONSUMERS?

Godrej Consumer Products Ltd

HOW CAN WHATSAPP OPTIMISE ITSELF FOR DRIVERS AND RIDERS?

HOW CAN GCPL CRAFT THE MOST POWERFUL CLAIMS FOR ITS MAGIC HAND WASH?

Godrej Consumer Products Ltd

WHAT DOES THE FUTURE OF WELLNESS LOOK LIKE IN INDIA?

HOW CAN META DEVELOP ITS CLICK THROUGH TO WHATSAPP FEATURE FOR INDIA?

HOW CAN META DEVELOP A POWERFUL BUSINESS PITCH FOR ITS PARTNERS?

HOW CAN FASTRACK BRING ITS ICONIC YOUTH POWER TO A TRADITIONAL CATEGORY?

HOW CAN SWIGGY FINE-TUNE ITS 4.0 APP REVAMP FOR LAUNCH ACROSS THE COUNTRY?

WHAT BEVERAGE INNOVATIONS CAN INDIA’S GEN Z INSPIRE FOR TCPL?

Tata Consumer Products Ltd

WHAT CAN BACARDI’S NEW CAMPAIGN SAY TO INDIA’S NEW BREED OF YOUTH?

HOW CAN SWIGGY DESIGN THE IDEAL APP FOR ITS DELIVERY PARTNERS?

HOW CAN WOMEN’S WORLD BANK MODEL MEANINGFUL INSURANCE PRODUCTS FOR WOMEN ENTREPRENEURS IN INDIA?

Women Without Borders

HOW CAN URBAN COMPANY CREATE A BRAND THAT IS CULTURALLY RELEVANT TO BOTH, ITS CUSTOMERS AND ITS PROFESSIONALS?

CAN ATOMBERG EXTEND ITS PREMIUM TECHNOLOGY TO MAKE PRODUCTS FOR THE INDIAN MASSES?

HOW CAN THE HUMBLE INDIAN MIXIE BE REPOSITIONED BY ATOMBERG - FOR TODAY’S HOMES & KITCHENS?

Brand Positioning

CAN INNOVATION INSPIRE INDIA TO DRINK MORE COFFEE?

Brand Positioning

Tata Consumer Products Ltd

CAN KIDS AND MOMS FINALLY AGREE ON THEIR FAVOURITE BEVERAGES?

Brand Positioning

Tata Consumer Products Ltd

WHAT WILL IT TAKE FOR GOODKNIGHT TO KEEP UP WITH ITS COMPETITION?

WHAT KIND OF HOUSEHOLD CLEANING INNOVATIONS CAN CHANGE MUSCLE MEMORY TODAY?

Godrej Consumer Products Ltd

HOW CAN INDIA’S TOP ORAL CARE BRAND PLAN FOR RESOURCE CONSTRAINED CONSUMERS IN 2020?

Brand Positioning

HOW CAN WHATSAPP’S UX / UI BE A POSITIVE EXPERIENCE FOR ITS MOST CHALLENGING USERS?

HOW CAN A DIGITAL CAMPAIGN BE OPTIMISED MOST EFFECTIVELY?

CAN PEOPLE LOVE YOUTUBE WHILE FLIRTING WITH OTHER PLATFORMS?

WHAT CAN A NEW READY TO COOK BRAND OFFER INDIAN HOME COOKS BEYOND CONVENIENCE?

Brand Positioning

Jubiliant Foodworks

WHAT CAN HELP REDUCE THE SPREAD OF MISINFORMATION ON WHATSAPP IN INDIA?

Brand Positioning

WHERE DO INSPIRED INNOVATIONS IDEAS COME FROM?

HOW CAN L’OREAL CULTURALLY TRANSLATE ITS SUSTAINABILITY INITIATIVES TO INDIA?

HOW CAN WHATSAPP STAY ON TOP OF THIS TRANSITIONING MARKET?

WHAT DOES LONELINESS FEEL LIKE IN ONE OF THE WORLD’S MOST COLLECTIVE CULTURES?

CAN AN WHATAPP’S USERS HELP CO-CREATE ITS CAMPAIGN FOR A FEATURE LAUNCH?

CAN WHATSAPP’S USERS HELP CO-CREATE ITS CAMPAIGN FOR A FEATURE LAUNCH?

WILL INDIA WELCOME A SOCIAL GIVING PLATFORM FROM ONE OF ITS MOST POPULAR SOCIAL BRAND?

HOW CAN GLOBAL CONTENT FEEL RELEVANT TO YOUTUBERS IN INDIA?

HOW CAN BLOOMROOMS DISRUPT INDIA’S HOSPITALITY INDUSTRY WITH A POSITIONING AS UNIQUE AS ITS OFFERING?

Brand Positioning

HOW CAN A TRENDY JEWELLERY BRAND LIKE ORRA APPEAL TO THE BRIDES OF INDIA TODAY?

Brand Positioning

HOW CAN AN INDIAN STARTUP DISRUPT A CATEGORY THAT IS INVISIBLE IN PEOPLE’S HOMES?

Brand Positioning

HOW CAN DORITOS RIDE ON NICHE GAMING CULTURE IN INDIA?

HOW CAN PEOPLE SEE THE ROLE THEY PLAY IN MAKING A PRODUCT SUSTAINABLE?

Brand Positioning

HOW CAN AN NGO FOR THE SPECIALLY-ABLED POSITION ITSELF AS AN ASPIRATIONAL BRAND?

Brand Positioning

HOW CAN A CHILDREN’S RIGHTS NGO GET INDIAN YOUTH INVOLVED?

Brand Positioning

WHAT’S A GOOD HACK TO REVIEW RAPIDLY TRANSFORMING MARKETS?

India & Thailand

WHY DO PEOPLE PREFER UNBRANDED MATTRESSES IN WEST INDIA?

Brand Positioning

HOW CAN A TEAM HELP TOP MANAGEMENT FEEL ITS PROJECT JOURNEY?

HOW CAN SWIGGY EXTEND ITS FOOD DELIVERY BRAND INTO GROCERIES?

Brand Positioning

CAN AN ICONIC HEALTH DRINK LIKE COMPLAN GET MUMS TO RECONSIDER THEIR CHILD’S DIET?

HOW CAN AN ENERGY DRINK STAND OUT IN RAMADAN?

HOW CAN AN ICONIC INDONESIAN BRAND GET A CONTEMPORARY MAKEOVER?

Brand Positioning

WHY DON’T INDIAN FINANCE BRANDS THINK OF WOMEN AS MORE THAN JUST WEALTH?

Brand Positioning

WHAT WILL MAKE A PUBLIC PLATFORM LIKE FACEBOOK FEEL SAFE FOR YOUNG INDIAN WOMEN?

WHY DO MUMBAIKARS ACT INSTEAD OF WAITING FOR HELP IN A CRISIS?

WHY DO INDIANS TRUST BLOOD DONATION CAMPS MORE THAN BLOOD BANKS?

HOW CAN A 1ST MOVER MAKE A COMEBACK?

Brand Positioning

CAN OLA BECOME THE COUNTRY’S NEW ICON OF PROGRESS?

Brand Positioning

WHAT CAN GET INDIA TO LISTEN TO PODCASTS?

Brand Positioning

HOW CAN A ROOMFUL OF HAIR SCIENTISTS THINK BEYOND HAIR?

HOW CAN HASBRO’S GLOBAL TEAM GET A SENSE OF INDIA IN AN HOUR?

HOW CAN AN APP MAKE SENSE TO SOMEONE WHO HASN’T GROWN UP WITH COMPUTERS?

WHAT DOES CHOCOLATE HAVE TO DO WITH REAL MOMENTS OF LOVE?

HOW CAN UBER’S INTERNATIONAL BRAND VALUE RESONATE IN PROGRESSIVE INDIA?

Brand Positioning

CAN INDIAN WOMEN WEAR THEIR LOVE FOR COLOUR ON THEIR HAIR?

HOW WILL TEETOTALERS SHOW THE WAY FOR TOMORROW ’ S PARTY ANIMALS